Showing posts with label consumerism. Show all posts
Showing posts with label consumerism. Show all posts

Sunday, September 15, 2013

The Weird Mental Illness of Consumerism

Rampant consumerism has become the cornerstone of the post-industrial age, and the ever-growing purchasing and consumption of material possessions has become a significant measure of our lives. We consume goods and services as a means to feel good about ourselves,  however, after that brief high that most of us get after acquiring that new car, computer, clothing, etc., the opposite occurs, and we're left feeling more empty than ever.  This desire for, and acquisition of non-essential products is only a temporary "fix", as we try to fill a void that can never be filled with gadgets, "money" and bling, try as we might..

Has our insatiable appetite driven us into “the jaws of the beast?”

The American economy, having reached the point where its technology was capable of satisfying basic needs, now relied on the creation of new consumer demands--on convincing people to buy goods for which they are unaware of any need until the need is forcibly brought to their attention by mass media." -- Christopher Lasch, The Culture of Narcissism
As a religion, consumerism is even more powerful than scientism, and its influence holds sway in many circles that are antagonistic or indifferent to science. We might characterize the religion as follows. Its god is economic growth for its own sake; its priests are the public policy makers who provide access to growth; its evangelists are the advertisers who display the products of growth and try to convice us that we cannot be happy without them; its church is the shopping mall. Its primary creeds are “bigger is better” and “more is better” and “faster is better” and “you can have it all.” Its doctrine of creation is that the earth is real estate to be bought and sold in the marketplace. Its doctrine of human existence is that we are skin encapsulated egos cut off from the world by the boundaries of our skin. And its doctrine of salvation is that we are saved – or made whole – not by grace through faith as Christians claim, or by wisdom through letting go as Buddhists claim, but by appearance, affluence, and marketable achievement." -- Dr. Jay McDaniel


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Monday, November 28, 2011

Black Friday 2011: What Happens When Things Really Get Tough?

Just imagine if the following people in the videos below were hungry. And instead of clamoring for cheaply made electronics, toys, clothes, basically, next month's garbage; they were clamoring for food or water. After all, we may be on track to a global financial crisis that makes 2008 seem mild, according to some. Nevertheless, whether  it's fear-mongering or not, financial conditions for Main Street are certainly not improving. Right now, it's estimated that 45% of Americans cannot make ends meet.

So, what happens when 70%...80%...90% of Americans can't make ends meet?  Well, hopefully, "competitive shopping",  pepper spraying for a competitive edge, or worse, will not take hold amongst the masses. 

Thousand Oaks Mall in California.:



Some of the worst Black Friday events seem to happen at Wal-Mart. Coincidence?

Texas Wal-Mart:



Greenville, North Carolina Wal-Mart


Antelope CA Wal-Mart:



And Thanksgiving night - because Black Friday isn't enough - at a Wal-Mart in Utah

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Monday, March 31, 2008

Not All Brands Are Created Equal


Apple, Google, Microsoft, Coca-Cola, McDonald's and Starbucks seem to dominate the results from Interbrand's Brand channel 2008 Brandjunkie Survey:

What brand would you most like to sit next to at a dinner party?
Top answers:

  1. Apple
  2. Virgin
  3. Google
  4. Coca-Cola
  5. Nike
  1. Chanel
  2. Victoria's Secret
  3. Microsoft
  4. Nokia
  5. Absolut
  1. ARMANI
  2. Diesel
  3. innocent
  4. BMW
  5. adidas
  1. Disney
  2. PRADA
  3. Starbucks
  4. None
  5. Louis Vuitton

What brand, if sent back 100 years would have the biggest impact on the course of history?
Top answers:
  1. Apple
  2. Microsoft
  3. Google
  4. Coca-Cola
  5. Ford
  1. IBM
  2. McDonald's
  3. Virgin
  4. Nokia
  5. Nike
  1. None
  2. Sony
  3. Greenpeace
  4. Toyota
  5. Durex
  1. Boeing
  2. Intel
  3. USA
  4. GE
  5. Starbucks

What brand that no longer exists would you resurrect?
Top answers:
  1. None
  2. Pan Am
  3. ATARI
  4. TWA
  5. Cingular
  1. Oldsmobile
  2. Marathon
  3. Compaq
  4. IBM
  5. MG
  1. Polaroid
  2. Baniff
  3. Eaton's
  4. Studebaker
  5. Netscape
  1. Ansett
  2. Fresca
  3. Amena
  4. Plymouth
  5. TAB

Which brand do you want to argue with?
Top answers:
  1. Microsoft
  2. Apple
  3. None
  4. Coca-Cola
  5. McDonald's
  1. Wal-Mart
  2. Starbucks
  3. Nike
  4. Sony
  5. Google
  1. General Motors
  2. Dell
  3. Pepsi
  4. AT&T
  5. BP
  1. USA
  2. Ford
  3. Yahoo!
  4. Levi's
  5. Shell

Brandchannel If you were to describe yourself as being a brand, what brand would you be?
Top answers:
  1. Apple
  2. Nike
  3. Coca-Cola
  4. Virgin
  5. BMW
  1. Audi
  2. Target
  3. Toyota
  4. None
  5. Google
  1. Sony
  2. adidas
  3. Mercedes
  4. Chanel
  5. Pepsi
  1. Volkswagon
  2. Puma
  3. MINI
  4. Starbucks
  5. Disney

Which brand inspires you the most?
Top answers:
  1. Apple
  2. Nike
  3. Coca-Cola
  4. Google
  5. Starbucks
  1. Virgin
  2. BMW
  3. None
  4. Target
  5. Nokia
  1. Innocent
  2. adidas
  3. Dove
  4. Barack Obama
  5. Mercedes
  1. Disney
  2. Chanel
  3. Toyota
  4. Sony
  5. IKEA

If you could rebrand any brand, what brand would it be?
Top answers:
  1. Microsoft
  2. USA
  3. Ford
  4. Coca-Cola
  5. Pepsi
  1. General Motors
  2. None
  3. Gap
  4. Starbucks
  5. Sony
  1. BMW
  2. Nike
  3. Apple
  4. Reebok
  5. McDonald's
  1. Wal-Mart
  2. Levi's
  3. Mercedes
  4. Avon
  5. Sears

What brand can you not live without?
Top answers:
  1. Apple
  2. None
  3. Coca-Cola
  4. Google
  5. Starbucks
  1. Nokia
  2. Microsoft
  3. Pepsi
  4. Nike
  5. Sony
  1. McDonald's
  2. Colgate
  3. Nestlé
  4. Blackerry
  5. adidas
  1. Intel
  2. Procter & Gamble
  3. Dell
  4. BBC
  5. Target

What brand is most likely to revolutionize the branding industry in the next five years?
Top answers:
  1. Apple
  2. Google
  3. Doesn't exist yet
  4. Facebook
  5. Nike
  1. Nokia
  2. Virgin
  3. Microsoft
  4. YouTube
  5. Barack Obama
  1. Sony
  2. Toyota
  3. Coca-Cola
  4. Interbrand
  5. Starbucks
  1. Target
  2. Second Life
  3. China
  4. Samsung
  5. innocent

What brand do you think is truly (going) "green"?
Top answers:
  1. None
  2. Toyota
  3. BP
  4. The Body Shop
  5. Honda
  1. General Electric
  2. Virgin
  3. Patagonia
  4. Greenpeace
  5. Whole Foods Market
  1. Marks & Spencer
  2. Apple
  3. Wal-Mart
  4. Starbucks
  5. Innocent
  1. Shell
  2. BMW
  3. Seventh Generation
  4. Aveda
  5. Clorox
2007 Best Global Brands

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